Zek, the Ferengi Grand Nagus, pays a visit to Deep Space Nine and moves in to Quark's quarters, where he undertakes an important project. After displacing Quark from his home, the Nagus reveals that he has been rewriting the Rules of Acquisition. Overcome with excitement, Quark and his brother Rom rush to read the volume, thrilled to have a head start on what they think will be the path to unimaginable profit. But they are shocked to read the first rule: 'If they want their money back ... give it to them.' Quark and Rom read through the New Rules of Acquisition, which have been revised to reflect qualities of kindness instead of profit and greed. Amazingly, Zek is advising his people to change their ways. Quark is mortified, especially after he later discovers that Zek has established a Ferengi Benevolent Association -- and named Rom the senior administrator of the project.
